Points North Heli-Adventures was able to host Anna & Nat Segal and World Free-ride Champion, Lorraine Huber for the filming of their movie “Finding the Line”. We are excited to support these amazing ladies in conquering their fears, discovering their dreams and unfolding their continued passion for the mountains. They have worked hard and countless hours to raise money for their project and it was pretty exciting to see them come home with massive smiles after each day of filming. Make sure to check out their awesome movie this fall!

We are a proud supporter of Finding the Line, as the film aligns with many of our values here at K2. Anna, along with many other female skiers, have helped the K2 Ski Alliance make massive strides in creating revolutionary women's specific ski equipment and encouraging other females to enjoy the sport. Our ultimate goal is to inspire others to enjoy snow sports and the outdoors, and who better to experience that all with than family. So a film involving sisters showing their creativity through skiing provides us with a unique opportunity to get involved.


Oyuki listens to winter. Durable and practical winter accessories designed and tested in one of the snowiest places on earth- Niseko, Japan. An obsession with Japan’s unique culture drives Oyuki to create apparel that is honest, functional and strikingly minimalist in their aesthetic.


Anna and Nat Segal have inspired SnowsBest.com and our readers over the years with their skiing mastery, commitment to progression and support of females (and males) within the ski industry. We are so proud to be witness to their athletic and personal journeys and to be involved with Finding the Line from pre production to release and beyond. SnowsBest.com is about revealing the truth behind the press release in so much of our editorial and we are truly inspired by the candour and courage revealed in the stunning footage and compelling narrative of Finding the Line.


Whistler Blackcomb’s 8171 acres of terrain, 16 alpine bowls, three glaciers, more than 200 marked trails, and one mile of vertical have helped to establish it as the destination on every skier and rider’s must-do list.


Bollé is proud to support Nat and Anna in their new adventure, Finding the Line.  Pushing yourself outside your comfort zone is where you find the magic.  The Segal sisters have thoroughly captured that magic with their new movie.  When the women presented this project to Bollé, we had no hesitations in offering our full support to help them achieve their vision. Our goal as a sport brand is to instigate desire and provoke emotion, and Finding the Line is the perfect illustration of this.  Bollé is extremely pleased to be a part of this inspiring project and are excited to witness the future success of this movie.